Enhanced by engineering.
Having built a niche within science, technology and engineering, MPath works across industry with a variety of manufacturers from startups to fourth-generation mom and pop shops to attract customers, explain capabilities and make messaging clear and engaging.
MPath works with manufacturers to identify key differentiators and value propositions, leading to clear language that isn’t bogged down with too much technical jargon that can isolate audiences.
Early on, MPath worked with clients like Reynolds Machinery to understand manufacturing science and machining capabilities at every level, as well as speak the language of what manufacturers and production houses are looking for in vendors, customers and process improvement.
MPath has supported the sales process for a number of niche manufacturers around the world by enhancing messaging, building audience engagement strategies and creating clear and engaging pitch and proposal documents that convert and drive customer relationships.
The beauty of what Mpath does with manufacturing clients is in enhancing what has always been a business segment built on handshakes not with inauthentic ideas, but mindful and intentional strategies that mirror the experience of a firm grip and direct voice. Our work in manufacturing continually earns us the privilege of being invited to tables with industry leaders and global innovators as they step into and adjust to the way customers do business at the speed of technology.